{"product_id":"9781596435407","title":"When the Beat was Born","description":"\u003cp\u003eA John Steptoe New Talent Award Winner\u003cbr\u003e\u003cbr\u003eBefore there was hip hop, there was DJ Kool Herc. \u003cbr\u003e\u003cbr\u003eOn a hot day at the end of summer in 1973 Cindy Campbell threw a back-to-school party at a park in the South Bronx. Her brother, Clive Campbell, spun the records. He had a new way of playing the music to make the breaks—the musical interludes between verses—longer for dancing. He called himself DJ Kool Herc and this is \u003ci\u003eWhen the Beat Was Born\u003c\/i\u003e. From his childhood in Jamaica to his youth in the Bronx, Laban Carrick Hill's book tells how Kool Herc came to be a DJ, how kids in gangs stopped fighting in order to breakdance, and how the music he invented went on to define a culture and transform the world.\u003c\/p\u003e","brand":"Macmillan","offers":[{"title":"Default Title","offer_id":46356527808684,"sku":"9781596435407","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/6626\/7820\/files\/10716833482756.jpg?v=1781639649","url":"https:\/\/giftshop.carlemuseum.org\/products\/9781596435407","provider":"The Eric Carle Museum of Picture Book Art","version":"1.0","type":"link"}